Nicky Munro - Managing Director

BSc (HONS) Economics with Statistics
Graduate Certificate in Management.
Strategic Planning – Advanced Management Programme, University of NSW.
QPMR

Nicky has over 30 years experience in market research in the United Kingdom and Australia. 

She has extensive experience in strategic research, branding, market segmentation, new product development and customer needs analysis.  This is coupled with a strong background in the technical aspects of establishing and developing models for customer needs analysis where she has frequently worked with leading people in the field.

Much of her time is spent seeking and reviewing new techniques and their applicability to clients.

Professionally, Nicky is currently Chair of the Australian Market & Social Research Society in Western Australia and a National Board member.  As part of this role, she is responsible for professional development.  She is also a member of the AMSRO National Council and the British Market Research Society.

Outside of work, Nicky loves all things equestrian and can often be found on the weekends teaching at Pony Club, competing or supporting her daughter at dressage and other events.